Johnson Media Inc. | VisitNorway
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VisitNorway / Public Relations

About

Goal: Norway aims to increase the number of tourists to its country following a period of negative growth.

Strategy: We produced a series of stunning pictures and videos that focus on Norway’s breathtaking nature. This content is used to showcase the country, build awareness, and drive sales online.

Impact: Recently, Norway has reached records for the number of airport passengers, Flåm Railway passengers, and cruise passengers. Also, more tourists are booking trips as a result of having seen our online promotions. (Source: VisitNorway.com)

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